/* ===== Hesed Solutions — folha de estilo compartilhada ===== */
:root{
    --azul:#1A5C9F; --teal:#18A0AF; --fundo:#103F75; --grafite:#0E1116;
    --ink:#0E1116; --muted:#5b6675; --line:#e6e9ef; --bg:#f6f8fb; --card:#fff;
    --grad:linear-gradient(135deg,#1A5C9F,#18A0AF);
    --del:#16a34a; --del-grad:linear-gradient(135deg,#16a34a,#18A0AF);
    --seg:#7c3aed; --seg-grad:linear-gradient(135deg,#7c3aed,#1A5C9F);
    --imo:#d97706; --imo-grad:linear-gradient(135deg,#d97706,#18A0AF);
    --radius:18px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:Inter,system-ui,sans-serif;color:var(--ink);background:var(--bg);line-height:1.6;-webkit-font-smoothing:antialiased}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}
.wrap{max-width:1140px;margin:0 auto;padding:0 22px}
.narrow{max-width:820px}
h1,h2,h3{line-height:1.12;letter-spacing:-.02em}
section{padding:80px 0}
.center{text-align:center}
.eyebrow{display:inline-block;font-size:12.5px;font-weight:800;letter-spacing:1.4px;text-transform:uppercase;color:var(--teal)}
.muted{color:var(--muted)}
.lead{font-size:clamp(16px,2vw,19px);color:var(--muted)}

.btn{display:inline-flex;align-items:center;gap:8px;background:var(--grad);color:#fff;border:0;border-radius:12px;padding:13px 22px;font-weight:700;font-size:15px;cursor:pointer;box-shadow:0 10px 24px rgba(26,92,159,.28);transition:transform .15s}
.btn:hover{transform:translateY(-2px)}
.btn.ghost{background:#fff;color:var(--azul);box-shadow:none;border:1px solid var(--line)}
.btn.lg{padding:16px 30px;font-size:16px}
.btn.del{background:var(--del-grad);box-shadow:0 10px 24px rgba(22,163,74,.28)}
.btn.seg{background:var(--seg-grad);box-shadow:0 10px 24px rgba(124,58,237,.28)}
.btn.imo{background:var(--imo-grad);box-shadow:0 10px 24px rgba(217,119,6,.28)}
.btn.white{background:#fff;color:var(--fundo);box-shadow:none}

/* header */
header.site{position:sticky;top:0;z-index:50;background:rgba(246,248,251,.9);backdrop-filter:blur(12px);border-bottom:1px solid var(--line)}
header.site nav{display:flex;align-items:center;justify-content:space-between;height:70px}
.logo img{height:38px;width:auto}
.nav-links{display:flex;gap:26px;align-items:center;font-weight:600;font-size:14.5px;color:var(--muted)}
.nav-links a:hover{color:var(--ink)}
.nav-links a.on{color:var(--ink)}
.nav-cta{display:flex;gap:10px;align-items:center}
@media(max-width:920px){.nav-links{display:none}}

/* hero */
.hero{padding:62px 0 26px;overflow:hidden}
.hero-grid{display:grid;grid-template-columns:1.12fr .88fr;gap:46px;align-items:center}
.hero h1{font-size:clamp(32px,5vw,54px);font-weight:900;max-width:16ch}
.hero h1 .g{background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.hero h1 .gd{background:var(--del-grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.hero h1 .gs{background:var(--seg-grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.hero h1 .gi{background:var(--imo-grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.hero p.sub{font-size:clamp(16px,2vw,19px);color:var(--muted);max-width:52ch;margin:20px 0 28px}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap;align-items:center}
.hero-note{margin-top:18px;color:var(--muted);font-size:13.5px;display:flex;gap:18px;flex-wrap:wrap}
.hero-note b{color:var(--ink)}
.hero-art{border-radius:24px;overflow:hidden;box-shadow:0 30px 70px rgba(16,63,117,.28)}
@media(max-width:900px){.hero-grid{grid-template-columns:1fr}.hero-art{max-width:520px;margin:6px auto 0}}

/* pillars / generic cards */
.cols-3{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.cols-2{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.card{background:var(--card);border:1px solid var(--line);border-radius:var(--radius);padding:22px}
.card .ic{font-size:26px}
.card h3{font-size:18px;margin:10px 0 4px}
.card p{color:var(--muted);font-size:14px}
@media(max-width:860px){.cols-3{grid-template-columns:1fr}.cols-2{grid-template-columns:1fr}}

/* how it works */
.deflist{display:grid;gap:16px}
.deflist .row{display:flex;gap:14px;align-items:flex-start}
.deflist .n{flex:0 0 38px;height:38px;border-radius:11px;background:var(--grad);color:#fff;display:grid;place-items:center;font-weight:900;font-size:16px}
.deflist .row b{font-size:16px}
.deflist .row p{color:var(--muted);font-size:14.5px;margin-top:2px}
.split{display:grid;grid-template-columns:1fr 1fr;gap:46px;align-items:center}
.split .shot{border-radius:22px;overflow:hidden;box-shadow:0 26px 60px rgba(16,63,117,.22)}
@media(max-width:860px){.split{grid-template-columns:1fr}.split .shot{order:-1;max-width:520px;margin:0 auto}}

/* capability catalog */
.capgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.cap{background:var(--card);border:1px solid var(--line);border-radius:var(--radius);padding:22px}
.cap .ch{display:flex;align-items:center;gap:10px;font-weight:800;font-size:16px;margin-bottom:6px}
.cap .ch .ic{font-size:22px}
.cap .sub{color:var(--muted);font-size:13px;margin-bottom:12px}
.cap ul{list-style:none;display:grid;gap:8px}
.cap ul li{font-size:14px;color:#39424f;display:flex;gap:8px;align-items:flex-start}
.cap ul li::before{content:'✓';color:var(--teal);font-weight:800;flex:0 0 auto}
@media(max-width:900px){.capgrid{grid-template-columns:1fr 1fr}}
@media(max-width:640px){.capgrid{grid-template-columns:1fr}}

/* stat bar */
.statbar{display:flex;gap:26px;flex-wrap:wrap;justify-content:center;align-items:center;text-align:center;background:var(--grad);color:#fff;border-radius:22px;padding:26px 30px;box-shadow:0 24px 60px rgba(16,63,117,.22)}
.statbar .s .n{font-size:30px;font-weight:900}
.statbar .s .l{opacity:.9;font-size:13px}
.statbar .dot{opacity:.4;font-size:26px}

/* highlight band */
.band{background:linear-gradient(135deg,#103F75,#0E1116);color:#fff;border-radius:24px;padding:42px;display:grid;grid-template-columns:1.1fr .9fr;gap:34px;align-items:center}
.band h2{font-size:clamp(24px,3.4vw,34px);font-weight:900}
.band p{color:#c3cede;margin-top:10px}
.band .chip{display:inline-flex;gap:8px;align-items:center;background:rgba(255,255,255,.08);border:1px solid rgba(255,255,255,.16);border-radius:12px;padding:12px 14px;font-size:14px;margin:6px 6px 0 0}
@media(max-width:820px){.band{grid-template-columns:1fr;padding:30px}}

/* product media (module sections) */
.prod{display:grid;grid-template-columns:1.05fr 1fr;gap:40px;align-items:center}
.prod.rev{grid-template-columns:1fr 1.05fr}
.prod .media{border-radius:24px;overflow:hidden;box-shadow:0 24px 60px rgba(16,63,117,.22);background:var(--grad)}
.prod .media.del{background:var(--del-grad)}
.prod .media.seg{background:var(--seg-grad);min-height:340px;display:grid;place-items:center;color:#fff;padding:30px}
.prod .media.imo{background:var(--imo-grad);min-height:340px;display:grid;place-items:center;color:#fff;padding:30px}
.prod h2{font-size:clamp(26px,3.5vw,38px);font-weight:800}
.prod .feats{display:grid;gap:10px;margin:20px 0}
.prod .feats div{display:flex;gap:10px;font-size:15px}
.prod .feats .ck{color:var(--teal);font-weight:800}
.tag{display:inline-block;font-size:12px;font-weight:800;padding:4px 11px;border-radius:30px;margin-bottom:10px;letter-spacing:.5px}
.tag.core{background:#e0f2fe;color:var(--azul)}
.tag.del{background:#dcfce7;color:#15803d}
.tag.seg{background:#ede9fe;color:#6d28d9}
.tag.imo{background:#fef3c7;color:#b45309}
@media(max-width:860px){.prod,.prod.rev{grid-template-columns:1fr}.prod .media{order:-1;max-width:520px;margin:0 auto}.prod.rev .media{order:-1}}
.segmock{width:100%;max-width:320px}
.segmock .scard{background:rgba(255,255,255,.1);border:1px solid rgba(255,255,255,.18);border-radius:14px;padding:14px 16px;margin-bottom:10px;display:flex;gap:12px;align-items:center}
.segmock .scard .si{font-size:24px}
.segmock .scard b{font-size:14.5px}
.segmock .scard span{display:block;font-size:12px;opacity:.8}

/* "for whom" */
.fit{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.fitcard{background:var(--card);border:1px solid var(--line);border-radius:20px;padding:24px}
.fitcard h4{font-size:18px;margin-bottom:6px}
.fitcard .ic{font-size:34px}
@media(max-width:760px){.fit{grid-template-columns:1fr}}

/* pricing */
.price-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:8px}
.plan{background:var(--card);border:1.5px solid var(--line);border-radius:20px;padding:26px;display:flex;flex-direction:column;text-align:left}
.plan.pop{border-color:var(--teal);box-shadow:0 18px 44px rgba(24,160,175,.15);position:relative}
.plan.pop::before{content:'MAIS ESCOLHIDO';position:absolute;top:-12px;left:50%;transform:translateX(-50%);background:var(--grad);color:#fff;font-size:11px;font-weight:800;letter-spacing:.6px;padding:5px 14px;border-radius:20px}
.plan .pn{font-weight:800;font-size:17px}
.plan .pp{font-size:38px;font-weight:900;margin:8px 0 2px}
.plan .pp small{font-size:15px;color:var(--muted);font-weight:600}
.plan .pd{color:var(--muted);font-size:13.5px;min-height:54px}
.plan ul{list-style:none;margin:18px 0;display:grid;gap:9px}
.plan ul li{font-size:14px;display:flex;gap:9px;align-items:flex-start}
.plan ul li::before{content:'✓';color:var(--teal);font-weight:800}
.plan .btn{margin-top:auto;justify-content:center}
.seg-price .plan.pop{border-color:var(--seg);box-shadow:0 18px 44px rgba(124,58,237,.15)}
.seg-price .plan.pop::before{background:var(--seg-grad)}
.seg-price .plan ul li::before{color:var(--seg)}
.del-price .plan.pop{border-color:var(--del);box-shadow:0 18px 44px rgba(22,163,74,.15)}
.del-price .plan.pop::before{background:var(--del-grad)}
.del-price .plan ul li::before{color:var(--del)}
.imo-price .plan.pop{border-color:var(--imo);box-shadow:0 18px 44px rgba(217,119,6,.15)}
.imo-price .plan.pop::before{background:var(--imo-grad)}
.imo-price .plan ul li::before{color:var(--imo)}
.toggle{display:inline-flex;background:#eef2f7;border-radius:30px;padding:5px;gap:4px;margin-top:22px}
.toggle button{border:0;background:none;padding:10px 22px;border-radius:24px;font-weight:700;font-size:14px;cursor:pointer;color:var(--muted)}
.toggle button.on{background:#fff;color:var(--ink);box-shadow:0 4px 12px rgba(0,0,0,.07)}
.incl{display:inline-flex;align-items:center;gap:8px;background:#e0f2fe;color:var(--azul);font-weight:700;font-size:13.5px;padding:8px 16px;border-radius:30px;margin:18px 0 6px}
@media(max-width:820px){.price-grid{grid-template-columns:1fr}}

/* CTA section */
.start{background:linear-gradient(135deg,#103F75,#0E1116);color:#fff}
.start h2{font-size:clamp(26px,3.5vw,40px);font-weight:900}
.choose{display:grid;grid-template-columns:1fr 1fr;gap:18px;margin-top:34px}
.choice{background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.16);border-radius:22px;padding:30px;transition:transform .15s,background .2s}
.choice:hover{transform:translateY(-4px);background:rgba(255,255,255,.1)}
.choice .ic{font-size:46px}
.choice h3{font-size:22px;margin:12px 0 6px}
.choice p{color:#c3cede;font-size:14.5px;margin-bottom:18px}
.choice .price{font-weight:800;margin-bottom:16px}
.choice .price b{font-size:22px}
.choice .btn{width:100%;justify-content:center}
@media(max-width:760px){.choose{grid-template-columns:1fr}}

/* FAQ */
.faq{max-width:760px;margin:0 auto}
.qa{background:#fff;border:1px solid var(--line);border-radius:14px;padding:18px 20px;margin-bottom:12px}
.qa b{display:block;margin-bottom:6px}
.qa p{color:var(--muted);font-size:14.5px}

/* footer */
footer.site{background:var(--grafite);color:#9aa6b6;padding:48px 0 30px;font-size:14px}
footer.site .ft{display:flex;justify-content:space-between;gap:24px;flex-wrap:wrap;align-items:flex-start}
footer.site a{color:#c3cede}
footer.site a:hover{color:#fff}
footer.site .logo img{height:34px}
.ftbottom{border-top:1px solid #232a35;margin-top:30px;padding-top:18px;font-size:13px}

.section-head{max-width:720px;margin:0 auto 8px}
